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Inspired by all the stupid Buick ads (and disturbing ) playing throughout the NCAA Tournament, we decided to dedicate this week’s episode to talking about advertising for books: whether it’s worthwhile, how much it costs, why are book trailers a thing, who buys books because of ads on a subway, and this:

As one part of Tom’s rave, we also talked a bit about our mutual friend Mark Binelli and his recent article for the New York Times Magazine on

This week’s music is by Evans the Death.

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